5 Must-Know Infographic Design Tips


Am I the only one excited about the dreaded next meeting? Unless it’s a happy hour in the office, nobody is excited about assemblies. Since everyone knows they are a drag on a productive day, it’s time to spice ’em up.

It’s time to learn some infographics design tips and get something to look at! Nobody can glance over your pie chart or bar graph without staring into their minds long enough to get at least one idea.

Take a look at some basic tips to juice up your next presentation. Let’s dive in!

1. Begin With a Plan


Start by figuring out your goals including what information you would like to communicate. Make sure to brainstorm ideas, think about the audience, and decide how to best present the information.

Ensure to break down the components of the main message and consider the data you will use to support each point. Utilize a storyboard to decide on the details you want to include like the shape and content of each section.

If you’re looking for a unique infographic maker, this free tool may help. Start to play around with it until you’re happy with what you see in the preview panel. Try it now!

2. Keep Your Audience in Mind

Knowing who you are designing for will help you select the right images, colors, and fonts. This will greatly help to align with their target audience. Also, make sure to leave plenty of white space to draw attention to the key points.

Moreover, keep an eye on the trends that your audience is interested in, as this can also impact the design of a good infographic. Keeping your audience in mind will ensure that they’ll be able to digest information quickly and easily.

3. Color Matters

Bright colors attract attention while muted ones provide a calming effect. On the other hand, neutral colors are best for data visualization, as they’re easy to read and won’t distract from the information.

Also, be sure to include bold colors sparingly to draw eyes to key details and balance out charts and graphs. Complementary colors work together and create an engaging look so it’s good to add these when possible.

Finally, make sure color-blind users can also enjoy them by using contrasting tints and shades of the same color.

4. Use Text Wisely

When it comes to creating a well-designed infographic, using text wisely is key. It is crucial to limit text to the titles, descriptions, and explanatory paragraphs necessary to explain the information.

Know that long, drawn-out blocks of text add unnecessary clutter and take away from the visual appeal. Instead, use icons to help break them up and create visual appeal.

Keep in mind that using too many fonts can make the infographic look disjointed and busy.

5. Tell a Story

Your goal should be to tell the story you want to convey. Without a compelling narrative, your visual images will be all for naught. To do that, begin with a clear introduction and then explain the key components and facts associated with it.

In short, a story should move from point A to point B, just like all great stories do.

Top Infographic Design Tips to Help You Get Started

Crafting an effective infographic takes time, patience, and practice. Keep the above design tips in mind to help you create a visually appealing, easy-to-understand, and well-researched infographic.

Ready to try your hand and get creative? Give it a go and see how your designs evolve.